Data-driven PR with a number attached.
Why this exists
Digital PR is the best way to earn editorial links and brand coverage, and it is sold in the worst possible way. Retainers with no outcome in the contract. Decks instead of stories. Reports that count "reach" because they cannot count links.
Statwright was built to fix the way it is sold. One campaign. One price. A number in the contract. If the number is not met, we keep working.
How the guarantee is possible
It is possible because every campaign runs through the same process. Angles are validated the same way. Data is worked the same way. Media lists are built the same way, per story, from journalists who covered the topic recently. Reporting is the same every time. When the process is fixed, the outcome becomes predictable enough to promise.
It is also possible because we say no. Industries the press will not link to, sites with nothing behind them, and buyers who need a named publication or an exact anchor are turned away before they pay. That keeps the guarantee honest for everyone else.
Who runs it
Statwright is run by [Founder name]. Nine years in SEO, [in-house SEO lead at a consumer privacy brand], and the builder of the campaign system behind every story on this site. The team is small on purpose: a data lead, a designer, a PR writer and outreach, working one story at a time.
How we work with you
- One kickoff call. One contact. Two approvals.
- Weekly notes during outreach, not meetings.
- A final report you can forward to your CEO without editing.
What we will not do
- Pay for placements, sponsored posts or advertorials.
- Pitch a story we would not put our own name on.
- Promise a publication we cannot control.